Updates

I’ve worked with hundreds of small businesses over the years, and one thing I’ve found is the most successful businesses have a concentrated, strategic marketing strategy which they implement across multiple channels, whether they need them or not.

I’ve seen small startups with 6 social channel...

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If you get this when you click into your Google Analytics, what does it even mean?? Or are you even checking Google Analytics regularly?

And if/when you do check them, what are you looking at/for?

Are you tracking measurable objectives (conversions) or just flattering yourself with vanity metri...

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Need to write catchy headlines for your stories? Not sure what will catch your the attention of your readers?

Writing a post or blog headline isn’t really all that difficult if you remember to think like your reader. What are people most likely to type into the search bar to find your story or p...

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Please Don’t Hire Your Cousin to Do Your Marketing!
-Reasons to hire professional marketing help and be glad you did

Every small business needs marketing to be successful, agreed? And, you need a consistent and strategic mix of marketing activities like web, social, email, referrals, and adverti...

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WHY do I feel Small Businesses NEED a Facebook Page? Here are just a few reasons:

The social media world is overwhelming and many small businesses are fearful of starting sites and making mistakes, but there’s really no way to avoid a couple of social media faux pas.

Facebook is the tool most s...

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Are you doing TOO MUCH Marketing?

Why Are You Trying to FATWINLISCYTGMBWE?

How Do You Choose the Right Marketing Channels?
(this is an excerpt from a longer story. Read the full story here http://bit.ly/2NM4D0B)

When you put together a social or digital media marketing strategy, it’s importan...

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SCORE Startup Success Virtual Conference

Oct 24, 2019 – Oct 24, 2019

I'll be staffing the Virtual Mentoring Booth for the Startup Success Virtual Conference, hosted by SCORE and FedEx, on Thursday, October 24 from noon to 5 pm ET.

This half-day online event offers 9 webinars, one-on-one mentoring sessions (me), networking chat rooms, exhibitor booths, prizes...

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Google bugs you when you don't remember to post every week…does that bother anyone else? Soooooo I updated my list of Services with Google including a monster list of workshops on everything from FB ads to Google Analytics. I've got some pretty cool workshops on my books; take a look and let me k...

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Testimonials

a month ago
Would highly recommend working with Cheri! She has a wealth of knowledge regarding marketing. I found what she had to say about utilizing social media and SEO very helpful. She gave me a lot of great insights for my business. Can't wait to put her plans into action.
- Alexandra C
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